The 2026 OLED lineup is now fully available. The new flagships — LG G6 and Samsung S95H — have launched and been reviewed, joining the LG C6 and unchanged Sony Bravia 8 II QD-OLED at the top end. The LG G6 (~$3,400 for 65") sets the new picture-quality benchmark with LG Display's Primary RGB Tandem 2.0 panel, ~3,000 nits peak brightness (LG claims "3.9x brighter than conventional OLED"), and 165Hz gaming. The Samsung S95H (~$3,400 for 65") debuts a QD-OLED Penta Tandem panel measuring 2,553 nits at 10% window in Standard mode — "the brightest OLED ever tested" per ecoustics. Both ship with Reflection Free / Glare Free anti-reflective coatings. [src2, src3, src5, src6, src7]
For value, the picture is unchanged from late March: the LG C5 (2025) at ~$1,300 remains the consensus best-overall pick across RTINGS, Tom's Guide, and TechRadar — the new LG C6 (~$2,700 for 65") is "only a marginal improvement... you can buy the nearly just-as-good C5 for over $1,000 less" (Tom's Guide). The Samsung S95F (~$2,000 for 65", down from $2,300) and LG G5 (~$2,000 for 65") are now deeply discounted as their 2026 successors arrive. The LG B5 (~$900 for 65") and Samsung S85F (~$950 for 65") remain the sub-$1,000 entry points; Sony has no 2026 OLED — the Bravia 8 II remains its current flagship, with Sony's 2026 attention focused on the Bravia 9 II "True RGB" mini-LED, not OLED. [src1, src2, src4]
| Model | Price (65") | Panel Type | Peak Brightness | HDR Formats | HDMI 2.1 Ports | Max Refresh | Smart Platform | Best For | Buy |
|---|---|---|---|---|---|---|---|---|---|
| LG G6 OLED | ~$3,400 | Primary RGB Tandem 2.0 | ~3,000 nits | Dolby Vision IQ, HDR10 | 4 | 4K 165Hz | webOS 26 | Best overall flagship | Check price |
| Samsung S95H | ~$3,400 | QD-OLED Penta Tandem | 2,553 nits (10%) | HDR10+, HLG | 4 | 4K 165Hz | Tizen | Brightest OLED ever | Check price |
| LG C6 OLED | ~$2,700 | W-OLED evo (42-65") | 1,355 nits | Dolby Vision, HDR10 | 4 | 4K 165Hz | webOS 26 | Best new mid-range | Check price |
| LG C5 OLED | ~$1,300 | W-OLED evo (MLA) | 1,180 nits | Dolby Vision, HDR10 | 4 | 4K 144Hz | webOS 25 | Best value overall | Check price |
| Samsung S95F | ~$2,000 | QD-OLED | 4,076 nits (2%) | HDR10+, HLG | 4 | 4K 165Hz | Tizen | Best value bright-room | Check price |
| LG G5 OLED | ~$2,000 | W-OLED evo (MLA + Tandem) | 2,268 nits | Dolby Vision IQ, HDR10 | 4 | 4K 165Hz | webOS 25 | Best wall-mount value | Check price |
| Sony Bravia 8 II | ~$2,200 | QD-OLED | 977 nits (2%) | Dolby Vision, HDR10 | 2 | 4K 120Hz | Google TV | Best for movies / PS5 | Check price |
| Panasonic Z95B | ~$2,500 | Tandem OLED | 2,160 nits (10%) | Dolby Vision IQ, HDR10+ Adaptive | 2 | 4K 144Hz | Fire TV | Best for home theater | Check price |
| Samsung S90F | ~$1,300 | QD-OLED (65") | High | HDR10+, HLG | 4 | 4K 144Hz | Tizen | Best mid-range Samsung | Check price |
| LG B5 OLED | ~$900 | W-OLED | Moderate | Dolby Vision, HDR10 | 4 | 4K 120Hz | webOS 25 | Best budget OLED | Check price |
LG's 2026 flagship debuts the Primary RGB Tandem 2.0 panel and Brightness Booster Ultra, delivering up to ~3,000 nits peak brightness — LG claims 3.9x brighter than conventional OLED and 20% brighter than the G5. TechRadar calls it "the best OLED TV for watching in even bright rooms"; What Hi-Fi? confirms it "sets the highest possible benchmark for picture performance in 2026." Includes flush-mount wall bracket, four HDMI 2.1 ports at 4K 165Hz, 0.1ms response, NVIDIA G-SYNC and AMD FreeSync Premium, and the Alpha 11 AI Gen 3 processor. Pre-orders opened March 5; shipping began March 30. The G5 at ~$2,000 remains the value alternative. [src3, src6, src7]
Samsung's 2026 flagship uses a new QD-OLED Penta Tandem panel (55", 65", 77"; the 83" reverts to W-OLED). ecoustics measured 2,553 nits HDR peak at 10% window in Standard mode — "the brightest OLED TV" they have tested. Features OLED Glare Free Pro anti-reflective coating, four HDMI 2.1 ports at 4K 165Hz (expandable to eight via the optional Wireless One Connect Box), NQ4 AI Gen3 processor, FreeSync Premium Pro, and HDR10+ Gaming. The trade-off remains: no Dolby Vision (HDR10+ only). FloatLayer beveled metal frame for picture-frame wall mounting. [src2, src5, src7]
The LG C5 remains the consensus best-value OLED across RTINGS, Tom's Guide, and TechRadar. With the C6 now reviewed and confirmed as only a marginal upgrade, the C5 at its current sale price (~$1,300, down from $2,700 MSRP) is the strongest value pick in the 2026 OLED market. MLA-enhanced OLED evo with 1,180 nits peak brightness, Dolby Vision and Dolby Atmos, four HDMI 2.1 ports at 4K 144Hz with AMD FreeSync Premium and NVIDIA G-Sync. Available in 42", 48", 55", 65", 77", and 83". [src1, src2, src4]
The C6 is the better TV than the C5 on paper — Alpha 11 AI Gen 3 processor, webOS 26, 165Hz gaming, four HDMI 2.1 ports, 1,355 nits HDR (vs C5's 1,180), and 9.1ms input lag — but Tom's Guide concludes it is "the best OLED TV you shouldn't buy (yet)" given the C5 is "nearly just-as-good for over $1,000 less." Note: 42-65" C6 uses standard W-OLED; only the 77-83" C6H gets the Primary RGB Tandem 2.0 panel with 3.2x brightness. Buy the C6 only if you specifically want the latest webOS, Alpha 11 Gen 3 features, or 165Hz console-side capability. [src2, src4]
With the S95H launched at $3,400, the 2025 S95F has dropped to ~$2,000 for the 65" — still the second-brightest OLED ever measured (4,076 nits at 2% window, with OLED Glare Free matte finish). NQ4 AI Gen3 processor, 165Hz refresh, 9.4ms input lag. The S95H is brighter at higher window sizes (the Tandem panel sustains brightness better) and adds upgraded glare control, but the S95F at half the price is the smarter bright-room buy for most. No Dolby Vision (HDR10+ only). [src1, src2]
With the G6 at $3,400, the G5 has dropped to ~$2,000 for the 65" — still LG's gallery-series OLED with "One Wall Design" that sits nearly flush, included wall mount, MLA + Tandem panel at 2,268 nits peak. 4K 165Hz, 12ms input lag. The G6 adds ~30% more brightness and Reflection Free Premium coating, but the G5 remains the price-performance winner for wall-mount setups. [src1, src2, src3]
Sony has no 2026 OLED — the Bravia 8 II remains its flagship, and at ~$2,200 it is now more competitively priced. QD-OLED panel 25% brighter than its predecessor. Sony's XR Processor with AI delivers studio-grade picture processing with the most natural colors and three-dimensional depth of any OLED tested. Acoustic Surface Audio+, exclusive PS5 calibration, two years of Sony Pictures Core. Input lag of 16.4ms limits competitive gaming. [src1, src2]
The only OLED supporting both Dolby Vision IQ and HDR10+ Adaptive simultaneously. Technics-tuned 360 Soundscape Pro with Dolby Atmos is powerful enough to skip a soundbar. Tandem OLED with ThermalFlow sustains 2,160 nits at 10% window. Ultra-low 9.2ms input lag. Only 2 HDMI 2.1 ports limit multi-console setups. Caveat: Panasonic is winding down US TV distribution — buy from authorized US sellers and confirm warranty coverage. [src1, src2]
The most affordable current-gen 65-inch OLED. Perfect blacks, infinite contrast, Dolby Vision, four HDMI 2.1 ports with 4K 120Hz, and webOS 25. Peak brightness is lower than the C5 or G5, performing best in controlled lighting. The 55" has dropped to ~$800 on sale. The LG B6 successor was announced at CES 2026 but is not yet shipping. [src1, src2]
Strong competitor to the LG C5 with QD-OLED in the 65" model, delivering excellent brightness and color volume. Four HDMI 2.1 ports at 4K 144Hz with FreeSync and G-Sync. Measured 9.2ms input lag. Caveat: the 55" and 77" models remain subject to a "panel lottery" — only the 65" is guaranteed QD-OLED. The S90H successor adds OLED Glare Free Pro tech but is priced $400-500 above the S90F's current discount. [src1, src2]
→ LG B5 OLED (~$900 for 65") or Samsung S85F (~$950 for 65"). The B5 offers Dolby Vision and webOS; the S85F offers HDR10+ and Tizen. Choose based on HDR ecosystem preference. Both deliver perfect blacks and 4K 120Hz. [src1, src2]
→ LG C5 OLED (~$1,300 for 65") is the clear winner — the consensus best-value OLED with MLA brightness, 4K 144Hz, Dolby Vision, and the widest size range. Samsung S90F (~$1,300) is the alternative for QD-OLED color volume and HDR10+. [src1, src2, src4]
→ LG G5 (~$2,000) for wall mounting and Dolby Vision, Samsung S95F (~$2,000) for maximum brightness and bright-room performance, or Sony Bravia 8 II (~$2,200) for cinema-grade picture processing. All three are excellent — prioritize based on use case. [src1, src2, src3]
→ LG G6 OLED (~$3,400) for picture-quality flagship status with Primary RGB Tandem 2.0 (~3,000 nits) and Dolby Vision, or Samsung S95H (~$3,400) for maximum sustained brightness (2,553 nits at 10%) without Dolby Vision. The C6 (~$2,700) is technically a tier below but only justifiable if you prefer it over the discounted C5. [src2, src3, src5, src7]
→ Prioritize refresh rate and input lag. LG G6 (165Hz, ~9ms), Samsung S95H (165Hz), Samsung S95F (165Hz, 9.4ms), or LG G5 (165Hz, 12ms) for competitive gaming. LG C6 (165Hz, 9.1ms) is the new mid-range gaming pick. LG C5 (144Hz) and Samsung S90F (144Hz, 9.2ms) remain strong value options. Avoid Sony Bravia 8 II (120Hz, 16.4ms) for competitive play. [src2, src3, src4]
→ Sony Bravia 8 II for studio-grade processing and Acoustic Surface Audio, or Panasonic Z95B for dual Dolby Vision IQ + HDR10+ Adaptive with built-in Technics speakers. LG G6 is the new picture-quality benchmark if budget allows. All prioritize cinematic fidelity over gaming speed. [src1, src2, src3]
→ Samsung S95H (2,553 nits at 10% with Glare Free Pro) is the new brightest pick. LG G6 (~3,000 nits + Reflection Free Premium) is the equivalent Dolby Vision option. Samsung S95F (~$2,000, 4,076 nits at 2%) remains the best value for bright rooms. Budget OLEDs (B5, S85F) will struggle against mini-LED TVs in direct sunlight. [src2, src3, src5]
→ LG G6 OLED with included flush-mount bracket and One Wall Design is the new flagship. The G5 at ~$2,000 remains the value pick with the same gallery-series form factor. Samsung S95H's FloatLayer beveled frame also flush-mounts well. [src2, src3, src6]
→ LG C5 OLED (65", ~$1,300 on sale). Consensus best-overall across RTINGS, Tom's Guide, TechRadar, and What Hi-Fi?. Best balance of brightness, gaming features, HDR support, size options, and price — the C6 is the better TV but costs over $1,000 more for marginal gains. Safe pick when requirements are unknown. [src1, src2, src4]